For the past eight years, the Healthcare Internet Hall of Fame has been honoring and inducting Innovative Individuals, Providers and Product and Services during the annual Healthcare Internet Conference held every fall. Inductees have been selected by a board of judges made up of provider and vendor organizations from throughout the digital healthcare industry.
In 2016, Brian Gresh was one of two individuals inducted into that year’s class of Innovative Individuals. We recently spoke with Brian about his healthcare marketing journey.
HIHOF: How did you first get involved in healthcare marketing?
Brian Gresh (BG): I actually started my marketing career outside of the healthcare industry. A love of snowboarding and the outdoors led me to quit my job in Connecticut and move to Utah. I started searching for marketing roles in Salt Lake City, and while I didn’t have a strong interest in healthcare specifically, a position became available at the University of Utah hospital system’s marketing department. It sounded interesting, so I applied and was hired. That was the start of my healthcare marketing career.
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