Resources

Explore our latest thinking, industry insights, and success stories

Blog

Intern Spotlight: An Interview With Northwestern Grad Student, Souvik Bagchi

Souvik Bagchi recently completed his summer machine learning software engineer internship with Loyal...

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Knowledge Base

[White Paper] How Healthcare Consumers Communicate With Chatbots

A white paper offering a comprehensive analysis of how healthcare consumers interact and converse wi...

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Blog

Chatbots or Apps: Which is Right for Your Health System?

Chatbots and apps help health systems and hospitals better connect with their patients and consumers...

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Blog

The Why & How of Online Scheduling in Healthcare

Healthcare consumers want convenience and access and that means health systems need to offer online ...

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Blog

Defining Use Cases for Your Chatbot Strategy

The scope of what chatbots are capable of isn’t limited to just answering questions. Chatbots offer ...

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Success Story

OHSU Commits to Transparency With Empower, Leads to SEO Benefits and Increased Patient Engagement

OHSU's core mission value is transparency. That's why they partnered with Loyal...

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Blog

Strategies for Successfully Marketing Your Chatbot

Chatbots have a lot to offer. These AI-driven platforms are affordable and relatively easy to implem...

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Blog

Rethinking Your Data Ownership Strategy

In an age where data is power, it’s important to ensure that you maintain power over your data. Here...

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Knowledge Base

Chatbot 101: Breaking Down the Terminology

New technologies always introduce a slew of new terminologies, definitions, and lingo. As artificial...

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Blog

Chatbots and Maintaining the Human Connection in Healthcare

With all of this investment in digitizing our interactions, do we run the risk of losing the human c...

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Blog

Are Chatbots the Same as Search?

Search engines and chatbots help consumers find answers, but are they the same? Despite their simila...

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Blog

Clean Data: Setting Your System Up for Success

With tools like artificial intelligence and machine learning, health systems are transforming the di...

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Success Story

Columbus Regional Health's Physician Profile Page Traffic Surges With Empower

Columbus Regional Health drives organic search results and increases new patient acquisition by publ...

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Blog

The Word on Voice Assistants & HIPAA Compliance

Voice is big and getting bigger, but what does that mean for healthcare marketers? Here’s where we ...

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Knowledge Base

Healthcare Chatbots: Preparing to Chat

Adding a chatbot to your health system website might seem daunting, but all it takes is the right co...

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Success Story

Southcoast Health Introduces Branded Chatbot to Help Site Visitors Find Answers

Recognizing that today’s healthcare consumers expect an effortless online experience, Southcoast Hea...

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Blog

Harnessing Chat to Understand Consumer Intent

Web analytics help health organizations understand what customers want, but does it paint the comple...

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Success Story

Piedmont Healthcare Reduces Billing Contact Center Customer Wait Time by 85% With Guide

Piedmont Healthcare was looking for a better way to address billing and financial assistance questio...

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Knowledge Base

Calculating ROI for Your Chatbot Investment

How do you know if a chat platform is providing a good return on investment (ROI) for your healthcar...

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Blog

Chatbots vs. Live Chat: Finding the Sweet Spot Between Human and Artificial Intelligence

Chat has become a familiar feature on websites, but do you need a team of human operators standing b...

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Knowledge Base

Establishing a Governance Structure for Doctor Reviews

Being transparent with your patient reviews doesn’t mean you’ll automatically publish every review c...

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Blog

HIPAA Compliance & Technology: What It Is – And How to Get It

HIPAA compliance can be a confusing subject, even for people working in the healthcare space. What d...

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Success Story

Piedmont Healthcare Achieves a 70% Decrease in Bounce Rate With Guide

Piedmont Healthcare was looking for a way to better address patient needs while on their website.  A...

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Blog

Embracing Doctor Ratings: Own Your Reviews and Gain Patient Trust

Taking control of your digital reputation can be good for physicians and patients alike, and embraci...

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Blog

Smarter Patient Experience: A Beginner’s Guide to AI in Healthcare

Artificial Intelligence is a buzzword in healthcare and beyond, but sometimes isn't clearly defined....

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