Explore our latest thinking, industry insights, and success stories
Blog
Intern Spotlight: An Interview With Northwestern Grad Student, Souvik Bagchi
Souvik Bagchi recently completed his summer machine learning software engineer internship with Loyal...
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Knowledge Base
[White Paper] How Healthcare Consumers Communicate With Chatbots
A white paper offering a comprehensive analysis of how healthcare consumers interact and converse wi...
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Blog
Chatbots or Apps: Which is Right for Your Health System?
Chatbots and apps help health systems and hospitals better connect with their patients and consumers...
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Blog
The Why & How of Online Scheduling in Healthcare
Healthcare consumers want convenience and access and that means health systems need to offer online ...
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Blog
Defining Use Cases for Your Chatbot Strategy
The scope of what chatbots are capable of isn’t limited to just answering questions. Chatbots offer ...
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Success Story
OHSU Commits to Transparency With Empower, Leads to SEO Benefits and Increased Patient Engagement
OHSU's core mission value is transparency. That's why they partnered with Loyal...
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Blog
Strategies for Successfully Marketing Your Chatbot
Chatbots have a lot to offer. These AI-driven platforms are affordable and relatively easy to implem...
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Blog
Rethinking Your Data Ownership Strategy
In an age where data is power, it’s important to ensure that you maintain power over your data. Here...
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Knowledge Base
Chatbot 101: Breaking Down the Terminology
New technologies always introduce a slew of new terminologies, definitions, and lingo. As artificial...
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Blog
Chatbots and Maintaining the Human Connection in Healthcare
With all of this investment in digitizing our interactions, do we run the risk of losing the human c...
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Blog
Are Chatbots the Same as Search?
Search engines and chatbots help consumers find answers, but are they the same? Despite their simila...
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Blog
Clean Data: Setting Your System Up for Success
With tools like artificial intelligence and machine learning, health systems are transforming the di...
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Success Story
Columbus Regional Health's Physician Profile Page Traffic Surges With Empower
Columbus Regional Health drives organic search results and increases new patient acquisition by publ...
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Blog
The Word on Voice Assistants & HIPAA Compliance
Voice is big and getting bigger, but what does that mean for healthcare marketers? Here’s where we ...
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Knowledge Base
Healthcare Chatbots: Preparing to Chat
Adding a chatbot to your health system website might seem daunting, but all it takes is the right co...
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Success Story
Southcoast Health Introduces Branded Chatbot to Help Site Visitors Find Answers
Recognizing that today’s healthcare consumers expect an effortless online experience, Southcoast Hea...
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Blog
Harnessing Chat to Understand Consumer Intent
Web analytics help health organizations understand what customers want, but does it paint the comple...
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Success Story
Piedmont Healthcare Reduces Billing Contact Center Customer Wait Time by 85% With Guide
Piedmont Healthcare was looking for a better way to address billing and financial assistance questio...
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Knowledge Base
Calculating ROI for Your Chatbot Investment
How do you know if a chat platform is providing a good return on investment (ROI) for your healthcar...
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Blog
Chatbots vs. Live Chat: Finding the Sweet Spot Between Human and Artificial Intelligence
Chat has become a familiar feature on websites, but do you need a team of human operators standing b...
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Knowledge Base
Establishing a Governance Structure for Doctor Reviews
Being transparent with your patient reviews doesn’t mean you’ll automatically publish every review c...
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Blog
HIPAA Compliance & Technology: What It Is – And How to Get It
HIPAA compliance can be a confusing subject, even for people working in the healthcare space. What d...
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Piedmont Healthcare Achieves a 70% Decrease in Bounce Rate With Guide
Piedmont Healthcare was looking for a way to better address patient needs while on their website. A...
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Blog
Embracing Doctor Ratings: Own Your Reviews and Gain Patient Trust
Taking control of your digital reputation can be good for physicians and patients alike, and embraci...
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Blog
Smarter Patient Experience: A Beginner’s Guide to AI in Healthcare
Artificial Intelligence is a buzzword in healthcare and beyond, but sometimes isn't clearly defined....
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