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Resources

Explore our latest thinking, industry insights, and success stories

Chatbots have a lot to offer. These AI-driven platforms are affordable and relatively easy to implement, but your website visitors only reap...

In an age where data is power, it’s important to ensure that you maintain power over your data. Here are items to consider when choosing a d...

With all of this investment in digitizing our interactions, do we run the risk of losing the human connection? Better yet, will we even miss...

Search engines and chatbots help consumers find answers, but are they the same? Despite their similarities, chatbots and search engines use ...

With tools like artificial intelligence and machine learning, health systems are transforming the digital patient experience for the better....

Voice is big and getting bigger, but what does that mean for healthcare marketers? Here’s where we are with voice in 2019 — and where we’re...

Web analytics help health organizations understand what customers want, but does it paint the complete picture? Chat is an opportunity to un...

Chat has become a familiar feature on websites, but do you need a team of human operators standing by, or can a chatbot powered by artificia...

HIPAA compliance can be a confusing subject, even for people working in the healthcare space. What does HIPAA compliance mean from a technol...

Taking control of your digital reputation can be good for physicians and patients alike, and embracing reviews and star ratings is a win-win...

Artificial Intelligence is a buzzword in healthcare and beyond, but sometimes isn't clearly defined. Here's a beginner's guide to what AI is...